Bauhaus Typography
Initially, the practical fields within type application were restricted to small printed matters. Moholy-Nagy became appointed in 1923, introducing new ideas about the use of typography to the Bauhaus movement. Nagy considered typography to be a used as a communications medium, and became concerned with the “clarity of the message in its most emphatic form.” Nagy created Typefoto — a combination of text and photography creating interrelated compositions of communication.
Joost Schmidt acquired a degree in painting in 1914, at the Großherzoglich-Sächsische Kunstgewerbeschule (Grand Ducal Saxonian school of arts and crafts) in Weimar.
Herbert Bayer, an Austrian, was trained in the Art Nouveau style but later converted to the Bauhaus-Manifesto. Having studied at the Bauhaus for four years, passing his final exam, Bayer was appointed by Gropius to head the new printing and advertising workshop located in Dessau.